Created by Google August 2026: What we anticipate for the Pixel 11 launch event.

      The upcoming three months are set to significantly impact the global smartphone market. As three leading smartphone manufacturers prepare to launch their latest foldable and flagship devices, the ongoing memory crisis is intensifying each quarter, resulting in rising prices across all phone segments.

      Samsung is scheduled to launch its new foldable devices on July 22, 2026, followed by Apple’s new CEO, John Ternus, who will unveil the iPhone 18 Pro and the first foldable iPhone in September, as is customary. However, it is in August that Google will finally host its “Made by Google” launch event, focused on hardware, where it will introduce the Pixel 11 series.

      For those who may have missed it, Google has already conducted two software-related events earlier this year: The Android Show and Google I/O 2026. In August, CEO Sundar Pichai is expected to present several new smartphones, including a foldable model, a smartwatch, and potentially a pair of wireless earbuds. Let's delve into what the company is anticipated to reveal during the Made By Google event in August 2026.

      When is Google expected to launch the Pixel 11?

      The Pixel 11 series and other devices are likely to be announced at the Made by Google event on August 12, 2026. The in-person event will take place in New York at 6 PM ET, and interested individuals can join the livestream via Google’s official YouTube channel or follow updates on the company’s Keyword blog.

      Last year, Google unveiled the Pixel 10 series on August 20, 2025, with sales beginning on August 28. If a similar timeline is followed for the Pixel 11 series, the devices should become available on August 20, 2026. However, pre-orders might be open immediately after the launch event concludes.

      Made by Google August 2026: Summary

      - **Product:** Pixel 11

       - **Key Specs:** 6.3-inch OLED, Tensor G6, 50MP camera

       - **Expected Starting Price:** ~$899 (256GB)

       - **Expected Availability:** August 20

      - **Product:** Pixel 11 Pro

       - **Key Specs:** 6.3-inch OLED, Tensor G6, up to 16GB RAM

       - **Expected Starting Price:** ~$1,099 (256GB)

       - **Expected Availability:** August 20

      - **Product:** Pixel 11 Pro XL

       - **Key Specs:** 6.8-inch OLED, Tensor G6, 5,000 mAh

       - **Expected Starting Price:** ~$1,299 to $1,399 (256GB)

       - **Expected Availability:** August 20

      - **Product:** Pixel 11 Pro Fold

       - **Key Specs:** Dual OLED, Tensor G6, 4,658 mAh (minimum)

       - **Expected Starting Price:** ~$1,899 to $1,999

       - **Expected Availability:** October 2026

      - **Product:** Pixel Watch 5

       - **Key Specs:** 41mm + 45mm, custom Tensor chip

       - **Expected Starting Price:** $399 (41mm Wi-Fi)

       - **Expected Availability:** August 20

      - **Product:** Pixel Buds Pro 3

       - **Key Specs:** N/A

       - **Expected Starting Price:** N/A

       - **Expected Availability:** N/A

      The standard Pixel 11 may introduce a new camera and chipset

      The standard Pixel 11 might maintain its 6.3-inch 120Hz OLED display size, but could see enhancements to the underlying panel. An ET News report from April 2026 suggests that all models in the series may feature Samsung’s M16 OLED panel, making it the first device to do so, even ahead of a Galaxy smartphone.

      This upgrade could result in a brighter and more color-accurate screen. Additionally, the M16 OLED panel is reportedly more power-efficient than the M14 OLED used in the Pixel 10 and the iPhone 17.

      The Pixel 11 could also include a new Tensor G6 chipset, Google's first chip fabricated with 2nm technology, likely sourced from TSMC's facilities, though Samsung remains a possibility. Reports hint at a seven-core configuration instead of eight, featuring a 1+4+2 cluster design with a peak frequency of 4.11 GHz, alongside up to 12GB of RAM.

      It is likely that the Pixel 11 will not offer a 128GB storage option, as Google may eliminate that in favor of 256GB as the base storage, thereby raising the entry-level price. In terms of pricing, the Pixel 11 might start at $899, which is $100 more than the Pixel 10.

      Google may shift to a PowerVR-based GPU, offering little to no real performance boost.