Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook.

Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook.

      Meta

      Meta has introduced a new method for identifying minors who misrepresent their age online, extending beyond simple text checks.

      The company revealed that it is now employing AI visual analysis to examine photos and videos on Instagram and Facebook, looking for physical signs of age, such as height and bone structure. The aim of Meta is to identify and eliminate accounts owned by individuals under 13 who may have registered with an incorrect birth date.

      How does the visual analysis function?

      Meta has explicitly stated that this process does not involve facial recognition. The AI does not recognize individual identities. Instead, it detects general visual indicators that may suggest someone is youthful, such as their physical proportions, to provide a rough estimate of their age.

      This visual analysis complements existing text-based detection methods, which look for contextual hints like mentions of birthdays, references to school grades, and entries in bios, posts, captions, and comments. Meta also plans to extend this text analysis to Instagram Reels, Instagram Live, and Facebook Groups.

      If an account is identified as potentially belonging to a minor, it will be deactivated. The user must then verify their age to regain access, or the account will be permanently deleted. Currently, the visual analysis feature is active in select countries, with plans for a wider rollout.

      What additional measures is Meta taking for teen safety?

      Meta

      Meta is also enhancing its Teen Accounts system, which automatically shifts users suspected to be between ages 13 and 15 into a more restrictive account experience. This entails private accounts by default, direct messages limited to known contacts, and the hiding of harmful comments.

      The expansion encompasses Instagram in Brazil and 27 EU nations, following previous content restrictions modeled after film ratings. Facebook in the United States is also receiving this feature for the first time, with the UK and EU set to implement it in June. Furthermore, Meta is providing parents with visibility into their children’s AI chats as part of this broader initiative.

      These initiatives come as Meta faces increasing legal and regulatory pressures regarding child safety, including a $375 million penalty in New Mexico and scrutiny by the European Commission to ascertain whether its platforms adequately protect children.

      Manisha Priyadarshini is a tech and entertainment writer with over nine years of editorial experience.

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Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook. Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook.

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Meta's AI analyzes images for bone structure to identify underage users on Instagram and Facebook.

Meta is employing AI visual analysis to examine photos and videos for physical traits such as height and bone structure in order to identify and eliminate users under the age of 13 from Instagram and Facebook.