Samsung's Ballie robot will not be making its way into your home, after all.
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Samsung now intends to utilize it internally as an active platform for innovation.
Samsung first introduced its rolling robot, Ballie, at CES six years ago. Since then, the company has periodically revised the concept, showcasing a new design with an integrated projector in 2024 and incorporating AI capabilities last year.
At CES 2025, Samsung announced a plan to launch Ballie later that year, but this did not materialize. A recent report indicates that the project may have been postponed indefinitely. Although Samsung has not provided an official statement, Bloomberg reveals that the company has revised its strategy. Instead of releasing Ballie as a consumer item, the robot will now function as an “active innovation platform” exclusively for internal use.
In a statement to the publication, Samsung remarked, “After multiple years of real-world testing, it continues to inform how Samsung designs spatially aware, context-driven experiences, particularly in areas like smart home intelligence, ambient AI and privacy-by-design.” The company emphasized that Ballie’s technology will still influence future smart home devices, even if the robot itself is never sold in stores.
While Samsung may have put Ballie on hold, other companies are advancing their AI robot initiatives for smart homes. In contrast to Samsung’s rolling design, LG and SwitchBot are focusing on humanoid robots intended to assist with household tasks. LG has yet to announce pricing or availability for its CLOiD robot, which is intended for chores such as cleaning and laundry.
SwitchBot plans to begin pre-orders for its onero H1 shortly, a robot butler designed to navigate homes autonomously and assist with everyday tasks like making coffee and folding laundry. Whether these robots will actually reach consumers remains uncertain.
Pranob is an experienced tech journalist with over eight years of expertise in covering consumer technology. His work has been…
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Samsung's Ballie robot will not be making its way into your home, after all.
Six years after initially presenting its Ballie robot, Samsung has reportedly put the project on hold.
