The Galaxy S25 has already set records, even before its release.
Andy Boxall / Digital Trends
The Samsung Galaxy S25 has already gained significant popularity, with pre-orders in South Korea surpassing those of the Galaxy S23 series. Samsung reports that there were 1.31 million pre-orders for the Galaxy S25 between January 24 and February 3, compared to 1.21 million pre-orders for the previous S-series model in the same timeframe.
Samsung has also disclosed the performance of each model within the series. Unsurprisingly, the Galaxy S25 Ultra is the most sought-after variant, with 52% of customers choosing this higher-end option. The standard Galaxy S25 follows with 26% of pre-orders, while the Galaxy S25 Plus has garnered 22% of the pre-orders, placing it last among the trio.
These statistics are specific to the South Korean market, but it is likely that the global pre-order preferences align similarly. The top-tier Galaxy S25 Ultra includes features present in the other two models alongside enhancements like a more adaptable camera, the S Pen stylus, a larger display, and additional advantages. Nonetheless, all three phones incorporate Samsung’s latest Galaxy AI functionalities, which the company is actively promoting as a key reason to purchase.
While the Galaxy S25 Ultra is the most advanced Galaxy S25 device available, and we rated it 8/10 in our comprehensive review, it isn't necessarily the phone we would recommend as the immediate choice. In our view, the Galaxy S25 Plus represents the sweet spot in the lineup, priced at $300 less. It’s worth careful consideration before finalizing your decision, despite a lukewarm response to pre-orders from South Korean consumers.
The Samsung Galaxy S25 series is still open for pre-order, with an official launch date set for February 7. If you're contemplating a new smartphone and wish to compare other options before making a selection, check out our suggestions for the best smartphones available, particularly noting the OnePlus 13 and Google Pixel 9 Pro, which present strong competition to Samsung this year.
Andy is a Senior Writer at Digital Trends, focusing on mobile technology, a field he has extensively covered over the years.
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The Galaxy S25 has already set records, even before its release.
The Samsung Galaxy S25 series has set new pre-order records in South Korea, and the top-selling model is no surprise.