Prosus aims to raise $3.6 billion from Just Eat as part of its expansion in the European food delivery market.
Prosus aims to achieve $3.6 billion in annual revenue from Just Eat Takeaway, the European food delivery company it acquired for €4.1 billion last year, according to a strategy update shared on Tuesday by the Naspers-controlled investor.
This target serves as a near-term commercial goal for the asset that Prosus has been working on integrating for the past nine months. The company intends to enhance operational efficiency and promote consolidation in the European delivery market, where it now competes with Delivery Hero, Uber Eats, Wolt, and many regional players.
The food delivery segment is headed by CEO Fabricio Bloisi, who assumed leadership after the completion of the Prosus acquisition in late 2025. Just Eat Takeaway operates in the UK, the Netherlands, Germany, and various other European markets; Bloisi has previously mentioned that the integration will prioritize product development, customer experience, and innovation in these regions.
This strategy update follows Prosus's recent divestment, wherein it sold 4.5% of Delivery Hero to Uber, fulfilling regulatory obligations to the European Commission after the clearance of the Just Eat deal in August 2025.
Prosus noted that Just Eat’s main European markets, notably Germany, the Netherlands, and the UK, are expected to contribute significantly to the $3.6 billion target. In contrast, smaller markets in southern and eastern Europe are seen as growth opportunities rather than immediate cash sources, with the option for the company to divest assets in cases where consolidation has stalled.
The update from Cape Town was part of a broader presentation concerning Prosus's strategy, which also included discussions on its edtech, payments, and classifieds divisions. The consolidated e-commerce businesses achieved a group revenue of €6.2 billion in the last fiscal year, with food delivery being the largest contributor.
CEO Fabricio Bloisi stated that the integration has led to operational improvements. “We are focused on establishing Just Eat as a category-defining European platform,” Bloisi remarked. “The synergy created by consolidated purchasing power, extensive operational expertise, and a unified technology stack across markets will be key to unlocking the next phase.” Prosus did not provide a timeline for reaching the $3.6 billion goal or a capital expenditure forecast for 2026 for the business.
This figure serves as a significant baseline. Just Eat Takeaway reported around €5 billion in group gross merchandise value in 2024, while its revenue was substantially lower during its previous independent operation. The $3.6 billion objective aligns with analysts’ estimates for the integrated business, falling on the higher end of the consensus range.
Prosus also indicated it would continue to assess selective mergers and acquisitions in the European delivery and related technology sectors, though it did not specify any particular transactions. The company has approximately $19 billion in cash and proceeds from previous sales to allocate.
Following the announcement, Prosus shares saw a modest increase in Amsterdam.
Other articles
Prosus aims to raise $3.6 billion from Just Eat as part of its expansion in the European food delivery market.
Prosus aims to achieve $3.6 billion in yearly revenue from Just Eat Takeaway, the European food delivery company it acquired for €4.1 billion in 2025.
