Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance.

Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance.

      The Fitbit Air could be Google's most significant wearable since the Pixel Watch.

      Google has been hinting at a screen-less fitness band since late March, and we've now learned its name. According to 9to5Google, this upcoming device will be called the “Google Fitbit Air.” NBA player Stephen Curry has been seen wearing it since the start of 2026, providing the first real glimpse of Google’s response to Whoop.

      What is the Fitbit Air and how does it aim to compete with Whoop?

      The Fitbit Air directly targets Whoop, the popular screen-less fitness tracker known for its detailed health metrics, such as recovery, strain, and sleep tracking, which are favored by athletes. The Fitbit Air seems to adopt a similar strategy. The name “Air” suggests a slimmer, lightweight design intended for all-day wear without the added bulk of a traditional smartwatch.

      Stephen Curry wearing Google’s Fitbit Air on Instagram.

      A launch at Google I/O appears likely given Curry's public teasing of the device. Some basic features are expected to be free, while advanced tools, including the AI-powered Ask Coach feature, will require a paid subscription.

      The Fitbit Air would also be the first significant non-Pixel wearable to debut under Google's direction since the Fitbit acquisition, increasing the pressure on the device to perform well.

      What is Google Health and how will it transform the Fitbit experience?

      Google

      The hardware is just one part of the equation. Google plans to rebrand Fitbit Premium, its current paid subscription service, as Google Health. Furthermore, Google intends to integrate Gemini into the Fitbit app for personalized health insights. These AI capabilities are already being tested in the Fitbit Health Coach public preview.

      Once the Fitbit Air is launched, the Health feature will also be renamed to the Google Health Coach. The teaser shared by Curry concluded with a Google “G” devoid of Fitbit branding, which now makes more sense. Google seems to believe that its name carries more influence in the health technology sector than Fitbit does currently.

      Manisha covers technology that integrates into everyday life, including smartphones, apps, gaming, and streaming.

      This AI technology can comprehend words that are not even voiced.

      A new tech innovation allows you to communicate without producing a sound.

      Researchers at Pohang University of Science and Technology (POSTECH) have made a significant breakthrough in wearable technology that can transform silent speech into audible voice by interpreting subtle neck muscle movements. The study, led by Professor Sung-Min Park and Dr. Sunguk Hong, was published in Cyborg and Bionic Systems, representing a major advancement in human-machine communication.

      From Muscle Movements to Spoken Words

      Rumors suggest that Apple is developing a version of the AirPods Pro with infrared (IR) cameras (as reported by MacRumors). However, the purpose of the cameras has remained somewhat unclear until now.

      Why did Apple invest $2 billion in a company earlier this year?

      Google is creating smart glasses in collaboration with Gucci, set to launch next year.

      Google’s smart glasses revival may feature a luxurious touch through Gucci.

      Google's ambitions for smart glasses might receive a luxurious upgrade. Kering CEO Luca de Meo told Reuters that the owner of Gucci intends to launch AI-powered smart glasses under the Gucci brand in partnership with Google in 2027. If true, Gucci would be the first significant luxury brand to venture into the new era of AI eyewear. Reports suggest that these Gucci smart glasses may be arriving as soon as next year.

Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance. Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance.

Other articles

Top 8 supplier management software solutions for 2026 Top 8 supplier management software solutions for 2026 Evaluate the leading supplier management software platforms for 2026, focusing on AI functionalities, compliance features, and capabilities for consolidating supplier, contract, and spending information. This AI technology is capable of comprehending words that are not articulated verbally. This AI technology is capable of comprehending words that are not articulated verbally. Scientists have created a wearable AI sensor that interprets neck movements to transform unvoiced speech into audible sounds, paving the way for innovative communication methods. OnePlus' gaming controller for smartphones features an impressive charging trick that you're sure to appreciate. OnePlus' gaming controller for smartphones features an impressive charging trick that you're sure to appreciate. At first glance, the OnePlus Ace 6 Ultra controller appears to be a typical gaming accessory; however, its open mid-section design might simplify charging and cooling during extended mobile gaming sessions. Musk disregards Paris prosecutors in the Grok child pornography inquiry while the US Department of Justice declines to provide assistance. Musk disregards Paris prosecutors in the Grok child pornography inquiry while the US Department of Justice declines to provide assistance. Musk did not show up before Paris prosecutors who are looking into Grok's estimated 23,000 child sexual images, as the US Department of Justice declined to assist with the French investigation. Your stylish Mercedes electric vehicle may soon be powered by Samsung battery cells. Your stylish Mercedes electric vehicle may soon be powered by Samsung battery cells. Samsung SDI will provide high-nickel NCM battery cells for the next generation of Mercedes-Benz electric vehicles, marking the Korean battery manufacturer’s initial battery contract for EVs with the carmaker. Google's upcoming wearable may be the display-free Fitbit Air, aiming to compete with Whoop's dominance. Google's upcoming wearable may be the display-free Fitbit Air, aiming to compete with Whoop's dominance. Google's forthcoming screen-less band will be named the Fitbit Air. The company intends to rename Fitbit Premium to Google Health, consolidating wellness features under the Google brand.

Google's upcoming wearable might be the screen-free Fitbit Air, aiming to challenge Whoop's dominance.

Google's forthcoming screen-less band will be named the Fitbit Air. The company intends to rebrand Fitbit Premium as Google Health, integrating wellness features more closely with the Google brand.