Utilizing AI: Transform Bitrix24 into your essential tool for sales and marketing.

      You are about halfway through the second quarter, and your campaigns aren't performing as expected. Your team is fatigued, and you're facing an end-of-quarter push with CRM fields still partially filled, a backlog of untranscribed call recordings, and a single shared document labeled “Q2 Ideas (Pls Delete?).” It's not for lack of effort; you're simply out of energy.

      Enter CoPilot. There’s no grand introduction or flashy onboarding sessions. One day, you simply notice a new button within Bitrix24, and it feels like the sole teammate who hasn’t taken a vacation in the last year.

      The surprising strength of AI that doesn’t draw attention to itself

      The sales and marketing tech landscape is filled with hype, with AI being the buzzword of the moment, but CoPilot doesn’t flaunt its capabilities. Instead, it integrates seamlessly into the Bitrix24 ecosystem—covering CRM, chat, tasks, feeds, and even website creation. It doesn’t attempt to overhaul your existing processes; it arrives ready to help with what you already have.

      Take call transcriptions as an example. Prior to CoPilot, your representatives either spent hours re-listening to sales calls or made guesses about the content and moved on. Now, CoPilot automatically transcribes each call, providing not just a block of text. It extracts names, companies, phone numbers, and autofills CRM fields as if it has been mastering it for years. If you’re in sales, you understand that this task often gets overlooked. That’s no longer the case.

      A brainstorming partner who doesn’t take coffee breaks

      Marketing blends creativity and analytics. On our best days, brainstorming sessions are electric. Yet, when morale runs low, we often find ourselves staring blankly at each other over a Google Meet, wishing a cat would stroll across a keyboard to lighten the atmosphere.

      CoPilot doesn’t take away that special spark, but it does help keep the momentum going. You can quickly input a prompt like, “Holiday promotion for Gen Z skincare line,” and it responds like the most energetic intern you’ve ever encountered. It provides bullet-point ideas, subject lines, and ad copy, all tailored to the voice and intent you requested. And if you need adjustments or a shift in tone? It adapts swiftly.

      Need to create 12 different subject lines for a Dads and Grads campaign in under 10 minutes? CoPilot can handle that in just seconds. Not every suggestion will be perfect, but some might just outperform your control email in A/B tests. That’s not just AI output; that’s a return on investment.

      Balancing many roles without losing your sanity

      If you’re in marketing, your title often means little. “Marketing Manager” usually encompasses roles such as strategist, copywriter, analyst, paid ads expert, and lunch order coordinator. CoPilot understands this.

      Its versatility is unmatched. CoPilot can serve as a social media manager one moment and switch to writing a commercial script the next. You can even use it to analyze business insights from CRM reports and propose campaign adjustments based on lead response time. This saves you at least two hours that you would typically spend on spreadsheets.

      CoPilot easily transitions between tasks. Need to summarize a client call, create a campaign brief, and write three lines of code for a landing page widget? Consider it done. And if you're like me and often forget where you left off after lunch, CoPilot’s task summary and checklist generators can quickly get you back on track.

      Your 24/7 creative partner (who won’t send you memes at 1 a.m.)

      CoPilot is always available. That’s not just a catchphrase; it’s a lifesaver during busy periods. Whether you're launching a midnight promotion or collaborating with a remote team, CoPilot is ready to produce copy, analyze customer segments, or modify a landing page at any time. No need for “let’s circle back tomorrow.”

      And there’s something reassuring about that consistency. It’s the one colleague who won’t call in sick or have a bad day. It simply shows up, every time.

      A better workflow without complicating your tech stack

      Bitrix24 already provides us with a robust platform that includes CRM, task management, chat, and a site builder. CoPilot simply enhances this experience. There’s no need to learn a new application or restructure your processes. It seamlessly integrates into the tools you already use. In tasks and comments, it can create descriptions, generate checklists, or summarize progress with just a click. You can replace hours of weekly administrative work with a few minutes of clarity guided by CoPilot.

      It’s akin to upgrading your team with a strategist, assistant, and proofreader all rolled into one without the need to request additional personnel.

      Honest assessment: this isn’t merely a tool

      While you could try a myriad of “AI-enhanced” platforms that might add more friction than assistance, CoPilot stands out because it doesn